DrinkAbility Coach was born from a simple but powerful idea: that the drinks industry deserves more than just transactional recruitment. People are not placements, they’re the heartbeat of this sector. And supporting them requires more than just matching CVs to job specs.
As a long-time recruiter in the whisky and drinks space, I saw a gap. Talented individuals were being overlooked, undervalued, or left without guidance when they needed it most.
Employers, especially smaller or growing brands, often lacked the time or in-house resources to offer real development or transitional support. The old recruitment model wasn’t serving the industry, or its people, as well as it could.
"Refreshing and Empowering"
I support individuals throughout their journey, not just when there’s a role to fill. And for employers, this means a more people-centric, future-proof approach to talent.
What sets me apart is simple, but rare:
Most coaches or outplacement providers work across sectors. I specialise. I understand the roles, the businesses, and the challenges unique to our world.
After coaching or redundancy support, clients don’t go into a void. I actively help them re-enter the market, with the networks and credibility to connect them with the right opportunities.